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Media research
- How is the TV programme/show appraised?
- Who is the user of your web portal?
- What emotions are experienced by your radio audience?
- Which brands could profit most from sponsorship of TV series?
- What is the reception of your newly designed magazine prototype?
The Polish are becoming more demanding media consumers. Adapting the product to the viewers expectations is crucial to reaching a large audience
With our service you will be able to create better and more profitable TV offerings, radio show concepts and successful websites.
Our research methods are based on tools that enable us to indicate brands that could profit most from sponsorship with media products.
Our data was used by:
About Us
Pentagon Research specializes in sponsorship effectiveness research in the sports and cultural fields. Moreover, it offers advisory services on sponsorship and product placement. We provide assistance in elaborating optimal decision making procedures on sponsorship by using TV communication effectiveness research, as well as qualitative and quantitative research methods.
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Research fields
Pentagon Research ul. Świdnicka 21/23, 50-066 Wrocław tel. +48 (71) 774 78 40, +48 (71) 774 78 34, fax: +48 (71) 784 45 41